Tourism promotion in Japan

Destination branding. Is GUAM your brand?

If you have been to Japan and visited a supermarket here you must have noticed the corner of cheese-like products lined beautifully on the shelves. Being born and raised in a country where cheese is part of the everyday diet, I was ecstatic when I saw the lineup. “Cheese!! Eventually!” After a week of food seasoned… Continue reading Destination branding. Is GUAM your brand?